Three Sobey Co-Developed Projects Receive First Prize Honors at the 2026 CSMPTE Awards
Recognition highlights Sobey’s continued innovation in media technology R&D, industry standards and engineering applications.
Press releases, engineering deep dives, customer stories, and event recaps from the teams building the modern broadcast stack.
Recognition highlights Sobey’s continued innovation in media technology R&D, industry standards and engineering applications.
Recognized on both the main list and the “Emerging AI Companies” sub-list for its continued innovation in AIGC and digital creative technologies.
At the 2026 ABU Sports Media Conference in Chengdu, Sobey — an official partner — presented its sports broadcasting portfolio: the slow-motion highlight replay system, the MetaDeck integrated production system, and the multimodal content data platform.
Sobey opened CCBN 2026 at Booth 4602 in Hall 4 of Beijing’s Shougang International Convention and Exhibition Center, drawing steady crowds on day one with its “All-Domain Ultra HD · Intelligent Cloud Audiovisual” showcase.
A domestically developed Sobey ultra-HD slow-motion replay system made its live debut at the 2025/2026 Sichuan Provincial City Football League, delivering frame-accurate replays and real-time processing of 8-channel 4K signals under Sichuan Radio and Television's 4K OB van.
As a benchmark for digital transformation, Sobey APE joined the MIIT 2024 showcase. By mastering key technologies, Sobey continues to strengthen industrial resilience and demonstrate leading brand influence.
During the 2024 Wuhan Open (WTA 1000), Sobey’s Meta.Lux enabled Hubei TV to create high-end immersive interview programs. By supporting coverage of top stars like Zheng Qinwen and Sabalenka, Sobey demonstrated its expertise in blending elite sports broadcasting with advanced virtual studio technology.
At IBC 2024 in Amsterdam, Sobey and Sony finalized a strategic cooperation agreement with Czech TV. Sobey also showcased its MBH converged news solution and AI-driven APE production tool, earning widespread acclaim for its global media technology leadership.
With 21 founding members, the NVI Alliance is set to promote advanced transmission protocol standards across the audiovisual industry, fostering innovation and international competitiveness in professional AV technology.